Our lovely Client wanted to completely update and remix her existing website to showcase a modern, styled and clear visual design story. Andrea had a strong design philosophy that we wanted to highlight throughout her site - Hunter / Gatherer. We accomplished this through inspirational quotes, a new accent visual through the gold arrow vignette and copy.
We introduced a parallax vertical scrolling site experience that embraces and enhances her visual story through imagery, text, quotes and style moments. We also used a lot of negative white space to emphasize her style as well.
TAGS: Website Design • Art Direction • Brand Development • Formatting • UX
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