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YOUR BEAUTIFUL NEW WEBSITE IS AROUND THE CORNER.

 

This Q&A is for you to share a lot more details about your business, your operations and your goals. It will become the foundation for how we design your website so your demographic can connect with you in a meaningful way. And you can book this jobs or sell your products. Please read though the next sections and then fill out the entire form below. The more info you share, the better!

 
 

your site,
your inspo

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Now that you've taken the exciting step towards reimagining your company's brand voice, website and visual story, let's learn more about what your professional vision is, what you love, what you value, what your 2019 business goals are & what inspires you.  

To prepare for our collaboration, we want to learn more about your brand's visual narrative (think the "emotional" experience that people will have when they visit and explore your site.) as well what your goals and paths to success are. This will provide us the best information so we can art direct your website in a strategic and meaningful way to get your specific customer & client community.

Whether you are doing our subscription plans (Standard & Standard+) or our advanced website design plan (Styled), we work with you to design and build a compelling website tool.

 

 
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your visual
story

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As we dive into Phase 1 (wireframe), we will determine the UX (user experience) of your site. i.e. how people will get around your website from Point A to Point B and so on. Everything from the navigation bar's content to the art direction of each page to how your social media links flow to what your footer is comprised of, etc. 

We will also select your brand toolkit components that will be integrated throughout your site and your platform…the sitewide font palette, color palette, graphic lockups, key visual placements, etc. All of this comes together to create a 360 snapshot of your brand.

Below, please review and answer every question. Keep in mind nothing is really set in stone. We can certainly evolve and restyle your website experience the project comes together.

 
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select your fave font combo.

THERE ARE TONS OF COMBINATIONS WE CAN CREATE. THE FOLLOWING COMBOS SHOULD PROVIDE INSPIRATION
AND IDEAS FOR COMBING SERIF & SANS SERIF FONTS AS WELL AS FONT WEIGHT.

CHECKBOX FIELDS BELOW IN FORM

 
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select your fave colors

 

CHECKBOX FIELDS BELOW IN FORM

 
 
 

select the scroll style you like

CHECKBOX FIELDS BELOW IN FORM

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VERTICAL LANDING PAGE
W. SCROLL

You would like your site to have parallax vertical scrolling with layered images and blocks as site visitors go up or down. They can see key information without clicking to a new page or click through the nav bar.

EXAMPLE: Marta Template

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HORIZONTAL LANDING PAGE
W. SCROLL

You would like for your site to have a horizontal, or landscape, scrolling experience for site visitors. They can go left or right to see key information, large imagers and content without clicking to a new page.

EXAMPLE: Forte Template

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SINGLE IMAGE
W. NO SCROLL

You would like for your site to be essentially one strong lead image, allowing the site visitor to click through the navigation bar and/or square block content to where they would like to go to next.

EXAMPLE: Sharon Imbriani Design Site

 

select an image gallery that you prefer

THERE ARE FOUR STYLES OF IMAGE GALLERIES | PLEASE SELECT THE STYLE THAT APPEALS MOST TO YOU

CHECK BOX FIELDS BELOW IN FORM

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GRID

  • Up to 20 images in a grid

  • Can revise the amount of white space between images in grid

  • Can lightbox

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CAROUSEL

  • A horizontal scroll of your images

  • You will see a bit of the next photo in this gallerty

  • Can add right/left arrow controls

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SLIDESHOW

  • A single image that transitions to the next single image, etc

  • Can set the transition time up to 10 seconds between slides

  • Can add thumbnails below the hero image

  • Can add right/left arrow controls

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STACKED

  • A vertical scroll of your images

  • You will see a bit of next photo in this gallery

  • No arrow control avail

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gather your assets

 

This is a general list of assets that we will need to build out your new website. Take time to gather all of the relevant pieces and upload them to our shared Dropbox.

A few (very) important notes:

  • Please do one page per section & title each page (e.g. About Us is one page, Services is one page, etc)

  • For projects, please create a folder per project and title it. Place all the project images you would like to use in numerical order with the project name and the # as the title (e.g. Summer Street Project Image 1, Summer Street Project Image 2, etc)

  • Really think about how you want your portfolio/project page to highlight your images. Squarespace provides several layout options. 

Have any questions? Please get in touch any time • hello@orlovdesignco.com

 

 
 
  •  HI-RES LOGO (300 DPI | JPG and PNG FILES)

  •  HI RES FAVICON LOGO 

  •  HI-RES IMAGES OF ALL OF YOUR PROJECTS

  •  HI-RES STOCK OR CONTENT IMAGES

  •  PROJECT NAMES

  •  PROJECT DESCRIPTION (SHORT PARAGRAPH)

  •  ABOUT COMPANY BIO (Include tag line)

  • ABOUT YOU BIO (Headshot, include)

  •  ABOUT TEAM MEMBERS BIOS (Headshots)

  • SERVICES/PACKAGES COPY (NAME & PARAGRAPH/BULLET POINTS)

  •  RATES COPY, IF YOU WOULD LIKE TO INCLUDE

  • PRESS SELECTS, INCL LINKS TO PUBLISHED PIECES AS WELL

  •  FAQ COPY, IF YOU WOULD LIKE TO INCLUDE

  • CONTACT INFORMATION (ADDRESS/PHONE/ETC)

  • SOCIAL MEDIA HANDLES & LINKS & LOGIN INFO

  • TRADE AND/OR ORGANIZATIONS THAT YOU WANT TO FEATURE

  • DOMAIN NAME LOGIN (TBD) / SQUARESPACE LOGIN

 
 

Q&A

 
 
NAME 01 *
NAME 01
NAME 02
NAME 02
http://
Who are you? What do you do? Why are you unique?
What is your service or product?
Define you demographic including Gender, Age range, Financial Bracket, Education level, etc. Please list three adjectives that describe her/his personality.
These are attributes such as creative, serious, savvy, etc.
What was this initial spark? What was your initial business goal and how has this evolved?
Why was it so great? What was your reward? What was your client's or customer's reward?
List a few challenges and/or goals you have recently observed. What are you looking to accomplish with your new website?
Share you key objectives for the year, per quarter or even per month. For example, are your goals to launch your service or product? scale your business? add more employees? evolve your brand? get more clients? do more projects? Add more products? Work less? Work more?
Share the Pinterest URLs that show the style, color, vibe, you name it that embody your company POV and style.
For example, colors, styled, fonts, layout, the style of the site and the flow.
For example, copy and messaging that resonates with you or how the navigation bar is showcased, etc.
Do you have the components of your business outlined and ready to go for the site? For example, your copy - About Your Company bio, your Services, your Rates, your Mission Statement, your social media platforms, etc.) Do you also have your photos selected, edited and ready?
Share the order of categories and sub-categories (drop down)
Share the order of categories and sub-categories
Do you have platforms up and running? If not, we recommend activating these. (Pls note Orlov Design Co. will connect your accounts. We do not set up, design and/or manage your social platforms.)
ANSWERS FROM STYLE SECTION
Pls note your answers from the style questions above. Please keep in mind these are general ideas of how we will develop the site - nothing is set in stone. As we build the website, the style, content and UX will evolve.
FONT STYLE *
Here are 10 examples of font pairings. Every Squarespace website will have four site-wide fonts: • Heading 1 • Heading 2 • Heading 3 • Body Text • Quote Text
SCROLL STYLE *
Pick one lead.
COLOR STYLE *
Pick as many as you like.
IMAGE GALLERY STYLE *
Pick one style that you like.